Beat Your Weaknesses: How to Win as a Unique Self-Employed Business Owner

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Beat Your Weaknesses: How to Win as a Unique Self-Employed Business Owner

If you've never felt insecure when comparing yourself to others, this article isn't for you. For the rest of us normal people, we need to explore this and how it's impacting our current or future businesses. It's vital for self-employed businesses to understand their competitive advantages and disadvantages. But trying to understand this usually gets us stuck, demoralized, or frozen. Let me reframe competition and the dis/advantages of your business so that you can more easily succeed.

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The Competition Insider: How to Win Against the Siren Song of the Marketplace

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The Competition Insider: How to Win Against the Siren Song of the Marketplace

Earnest aspiring business owners like yourself want to make wise decisions when it comes to launching their business. Marketplace websites can seem very attractive for those who worry about where customers will come from. Marketplaces attract just as much competition as customers. And do you really need competition? I say you don't! Allow me to illuminate what you need to know to launch a fruitful business.

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From Big Picture to Small Scale: How to Be Self-Employed And Master Market Trends

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From Big Picture to Small Scale: How to Be Self-Employed And Master Market Trends

This article is for those who are struggling to understand what market research means. As a small business, you need to avoid overwhelm and focus on the most relevant market data. Allow me to illuminate what works best for self-employed businesses. I'll show you how to understand your market well enough to properly steward your business. It's not just, What trends are you noticing? but also How are you noticing trends?

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